Education
- Google Ads Video Certification (2025)
- Google Ads Display Certification (2025)
- Google Ads Search Certification (2025)
- Advanced Google Tag Manager, LinkedIn (2025)
- Conversion Optimization Certification Exam (2025)
- Google Data Analytics Professional Certificate (2024)
- Introduction to Front-End Development (2024)
- Learning Google Tag Manager, LinkedIn (2024)
- Google Analytics Individual Qualification (2022)
- Master of Science, Strategic Marketing Cardiff Metropolitan University (2019)
- Certificate in Marketing, The Chartered Institute of Marketing (2011)
Lalindra is a strategic SEO and digital marketing specialist who views search as a powerful engine for brand growth, not just a technical task. For him, SEO is a comprehensive strategy that boosts credibility, sharpens market positioning, and guides customers from discovery to conversion across their entire digital journey. He understands that clients demand tangible return on investment.
With over 19 years of experience spanning banking, eCommerce, SaaS, luxury goods, the pet industry, exports, and retail, Lalindra offers a unique, cross-industry perspective. This allows him to grasp how trust is built in diverse markets, applying these insights to craft search strategies that elevate brand recognition, establish long-term authority, and drive revenue.
His approach integrates competitive intelligence, content strategy, user psychology, entity and trust building, channel planning, and data-driven optimization. He translates complex search and brand concepts into clear business decisions, showing clients the direct link between SEO and their reputation, visibility, and profits.
Always learning, Lalindra stays ahead of AI-driven search, LLM visibility, and evolving algorithm demands. With a Master of Science in Marketing from Cardiff Metropolitan University, he aligns SEO with broader strategic goals, moving beyond isolated rankings to focus on measurable outcomes.
Outside of work, Lalindra enjoys music and new adventures, aspiring to become an avid snorkeler and explorer.
Clients trust Lalindra because he delivers more than mechanical SEO. He provides a smart marketing and brand growth strategy, built on data, psychology, and invaluable cross-industry insight.