Crosbie & Company Inc.
Client
Crosbie & Company Inc. is a specialty investment banking firm with a reputation for providing expert advice on M&A, financing and restructuring transactions. Formed by Allan Crosbie, the firm Crosbie & Co. has provided insights, analysis, and investment banking services for over two decades.
As an investment banker from a large institution, Allan sought to start a firm that provided high-calibre investment services to the under-served mid-market in Canada. Resourceful, driven, and always adapting to the changing markets, Allan’s firm became known as leaders in the investment banking industry. Now run by senior investment bankers, Ed Giacomelli, Ian Macdonell, Colin Walker, Richard Betsalel, and Sam Sivarajan, the firm continues its tradition of providing rigorous and in-depth analysis for a broad range of investment matters in a highly custom and personalized manner.
Looking to enhance their online presence by clearly articulating their value proposition to clients through new messaging and a completely reimagined website, the firm turned to Cubicle Fugitive to help. Since 2015, we have worked with the firm on their key messaging, website, and SEO work.