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Building brand strategies with substance.

Brand Positioning

Brands are much more than a logo. A clearly defined, articulated and reinforced brand strategy is an essential determinant of a client’s selection process and provides both your internal and external stakeholders with a clear sense of your firm’s strengths and core values.

Brand studies have shown that firms with a strong brand identity – meaning a clear mission statement, focused messaging and consistent visuals – are less vulnerable to market changes and price fluctuations, attract the best talent, enjoy stronger unity among firm stakeholders, and are afforded a consistent direction for marketing and communications initiatives thereby increasing their efficiency and effectiveness. The strongest brands are known to afford greater client loyalty and often garner premium prices.

Brand Strategy

Brand strategy is a large and complex area of marketing, one that is often misunderstood and undertaken by those without a foundational knowledge of the science that goes into creating brands that last.

Insights

Ready to start a project?

Our breadth of expertise and years of experience allows us to custom tailor solutions that are perfect for your business. Contact us to find out how.

Let's
work together.

We regularly partner with professional service firms to deliver marketing and design solutions backed by strategy and insight.

If you're looking for a firm that understands your challenges, has the expertise to provide real-world, actionable solutions and can turn you and your firm into rockstars, get in touch today. We'd love to hear from you.